Telling A Story Through Infographs


Recently an Infograph was released called “Out of Sight, Out of Mind” which showed the casualties of the US drone war. It is a visual representation of every strike carried out in Pakistan counting the deaths of civilians, children and others. It was created by a group of people from Pitch Interactive, a data visualization company. This Infograph is a great example of what you can do with technical data to show a major situation that is happening in our time. When you begin to look at the Infograph you can see how using this as a way to portray a message has worked for them. Pitch Interactive is a company who is constantly collecting statistical data for companies such as Esquire, Scientific America, Popular Science and other companies. Those who are interested in Technical Writing, this is a section of that large group and those skills of a technical writer are needed here.

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To see the Infograph visit:

Pitch Interactive:


3 thoughts on “Telling A Story Through Infographs

  1. This is grea post because the example video is so powerful. It displays powerful information in an interesting way that really captures your attention and makes you watch it. You can’t help but watch the numbers rack up as more and more lines are added. I think info graphs can be a powerful tool to displaying information.

    • Yeah I felt the same way the first time I saw it. I think its unique and gets the point across. I do believe that the infographs are powerful as well.

  2. Infographics are by far one of the most powerful ways to communicate information, especially data. As Kevin pointed out it is hard to do anything but watch the numbers add up. Even with a mundane subject they draw you in. Infographics have a well deserved place in technical communication.

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