Plain text in business is extremely important as it is a component of success. Jargon creates issues for communication and conveying essential information. With plain language, a company can “translate” product descriptions, instructions, etc. into documents that can be easily read. With plain language confusion can be avoided which in turn can limit customer service needs and ultimately costs. Success can be defined in many ways as it is unique to every person on this planet although the use of plain language can aid in the road to success.